Google+ Packtex Ltd - Seventy Nine PR | Public Relations and Marketing Company | PR & Ethnic Marketing Leicestershire, Midlands

Packtex Ltd

Nature of Business

One of the leading suppliers of Glitter, Sequins and Diamante Transfers in the UK

Brief

Bring the product portfolio to existing and new customers by creating an online website and portal. Create a new customer facing website aimed at showcasing the product and service offering of the client to help increase brand awareness and sales. The principal aim was to drive traffic to the site for customers who were usually communicated via email and brochures.

Activity

79PR used the brief by working through new design concepts in tandem with the company’s current theme and desires. As part of the design brief, we stayed true to the long-term aim of the website. In addition, the glittery and sparkly nature of Packtex’s products meant we had to create a theme which was visually appealing and bold. Moreover, we had to create distinct identities for the different products in their respective categories including a clear way of showcasing their application and use.

Results

  • Full website design and build
  • Brand new customer facing online portal
  • Bespoke galleries to help showcase the company’s product offering
  • Relevant sections to highlight the application of the firm’s product
  • Increased traffic to site and reduced time in sending out written communication
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